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We
have produced on-pack promotions to increase awareness of Weetabix, Frutibix
and Weetos brands. We strive to create a message that distinguishes 'THIS
PACK' from the sea of choice on a supermarket shelf.
The 'Dictionaries for Schools' promotion encouraged children to collect
tokens which their school could then exchange for dictionaries.
The
promotions we produced for Weetos helped to increase sales in line with
the client's projections. 
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